Analyze This! The empowering connection between data and relationships

2:10 pm | Auditorium

As analysts, our job is to use data to discover the magnitude of our client’s potential donor pool and the resources required to secure their gifts.  At Marts & Lundy, we’ve embraced analytics as an integral part of our philanthropy consulting work for many years. But we are careful to remember that analytics can only take a client so far. When it comes down to it, a philanthropic gift represents the intersection of a donor’s passion and an institution’s vision. And it takes people to build the relationships and have the conversations that inspire giving. So we are always looking for strategies our clients can use to make these personal connections. Enter Relationship Science.

Relationship Science is a technology solutions company that works directly with nonprofit leadership teams to create impact. The RelSci Platform helps nonprofits of all sizes leverage their relationship capital with influential people. The platform’s curated set of more than 1 million organizations and the 3 million decision makers affiliated with them helps nonprofits optimize their boards, identify high-impact donors the org might have access to and shorten fundraising cycles with actionable intelligence.

In this session we’ll share how the combination of analytical tools and relationship technology can empower fundraising and accelerate the journey to the goal.